Video Transcript:
Hey Mike Callahan here wanna make a quick video just drop the kids off at daycare and started thinking about how do we start this week off with success and one of the things that came to mind is the three D’s and they are deal delegate and delete or slash delay. Where this predominantly is going to be used is your email inbox but really if you look at it from a holistic view the three D’s can be applied to just about anything in your business and business owners tend to get stuck in the minutiae in the weeds in the day to day grind and you really just need to have an unemotional approach to business and how we handle the things not only in our email inbox but in our day-to-day business life. After just three DS that were going to talk about here our deal delegate and delete slash delay and the first one is going to be is deal so I’m gonna use the example of your email inbox like I said this is applicable to just about anywhere in your business so as you’re going through your email inbox and you’re looking at hopefully you’ve got some filters set up already to buy some time back and standardize it but if you’re looking at the key things in your email inbox or the key things in your business is you really want to be looking at it and go is it a deal is it delegation or is it delete slash delay. Deal is gonna be things that you need to just get off your plate these are the things that are going to be bogging you down and you really just need to get them off your plate so when we do that we go out and just literally deal with it in the moments we’re going into your email inbox we’re going to deal with business things that were that are coming up we want to make sure we have the appropriate time and blocked out attention span what we do is deal is just deal with them in the actual moment. Next example is delegate so an example is as you’re going through and you’re like crap as a business owner I’ve got to make a dentist appointment I’ve got to order save some materials for tomorrow but I can’t do it in the middle of the night and I’m looking at a 9 10 o’clock at night that’s gonna wear on you at least most business owners like myself that will be a nuisance in your head almost an anxiety so if we’re not going to deal with it in the moment we need to delegate and we delegated to our admin our personal assistant the manager whatever that looks like so either we’re gonna deal with it in the moment we’re gonna delegate it with the signing deadline instructions to make sure it happens when it should and there’s no question so it’s not coming back and relying on you we’ve dealt with it we’ve delegated or we’re going to delete or delay and delete is literally what is the opportunity cost so is it something like you know this is a massive design-build opportunity for a landscape company or a massive maybe post construction cleaning for a home cleaning company but right now it’s really a distraction of what you’re you’re focusing on may be your goal of your business is recurring revenue creating maintenance contracts whether it’s weekly bi-weekly mowing or weekly or bi-weekly cleaning if the focus of your business right now is recurring revenue this huge design one build job one-time or huge post construction job with a massive ticket on it maybe a quick revenue source but you’ve got to look at the opportunity cost and if that’s the distraction of where you’re going you may just want to delete it or if you have the ability to say in the late-season in the design-build opportunity to delay it when you’re still trying to fill a gap and you need that extra income but it’s not taking away from your main business goal of recurring maintenance revenue then that may be the play. By tackling three things in this three D approach it’s going to give you some clarity with a non-emotional approach. We want to look at it as either we deal with it right now deal with it in the present so we take care of it as we see it we’re gonna either delegate it if it’s something we can’t do in the time or it’s not good use of our resources is it $100 our our job that’s warning the business owner or is it a fifteen to twenty dollar an hour job that can be delegated to an admin or a virtual assistant or is it the third d are we going to delete it it’s not worth it atall to complete distraction or delete /delay we delay it when it’s appropriate and it’s an appropriate time that it’s not distracting from our methodologies. Hopefully this helps but the three D’s in business have been huge for me and my two businesses and they are dealing with it in the present right now they are delegating it to get it off your plate and you’re not dealing with the anxiety of it needing to be done in the future because you know what’s going to be done once you delegate if you do it correctly or you delete / delay those 3ds right now in my opinion are one of the keys to fundamental success of being able to run a business and avoiding the entrepreneurship anxiety and stress that we all face because we’re trying to do way too much and wait a little too much time. Comments or questions rot below but hopefully I was helpful the 3ds success deal with it and right now in the present we delegate it or we go out and delete or delay it so 3ds success this week comes two questions let me know how you deal with the things that are on your plate in your day to day business
