About Us


Our Story

The story behind SimpleGrowth started 25 years ago when Owner and President Mike Callahan began pushing a lawn mower around his parents neighborhood in order to pay car insurance. Quickly evolving from a way to make a few extra bucks into a full time business, Mike made the decision to become self-employed. Seeking knowledge from school and like-minded entrepreneurs who had come before him, Mike learned a lot about starting a business. Unfortunately, no one taught him the importance of a business that did not rely solely on the owner in every aspect, a lesson he would soon learn.

Working to grow his business by putting in over 100 hours a week soon began to take a toll on his personal life. It wasn’t until his divorce that Mike truly hit rock bottom, forcing him to examine his life and career. It became obvious that a business that relied solely on him to manage had exacted an unacceptable price. He began to sort through all of the pain points he felt slave to and automated them one-by-one: sales, employment, repetitive tasks, and asset management. Through the use of automation, Mike got back his life. He now strives to help other business owners to avoid common pitfalls and use automation to create a better work/life balance.

…it really resonated that we are changing lives for the better here and not just selling a product, but we are selling a solution to business owners to actually become successful in their personal life and their work life. Our slogan revolves around taking back your life from your business which is what automations did for me. I wanted to give that back to other people.

— Mike Callahan, Owner and President of SimpleGrowth

Offering automations and business growth processes, Mike and the staff at SimpleGrowth hopes to help owners in the service industry like you, TAKE BACK YOUR LIFE.

Simple Growth Systems helps service business owners improve their lives and communities by leveraging automation to more effectively communicate with, create value for, and serve their clients.

We value:

We accept responsibility for our actions

We work together to meet our challenges

We put the customer at the center of all we do

We act with honesty, integrity, and confidentiality

We show enthusiasm and dedication in our work

We deliver high quality products and services

We respect all individuals and value their contributions

We promote sharing opinions and views

We are flexible and seek a healthy work/life balance


Infusionsoft by Keap
Certified Partner

Infusionsoft by Keap is a customer relationship management (CRM) software with advanced sales and marketing automation that allows users to create customizable campaigns and integrate them with their existing apps.

As a Certified Partner of Infusionsoft by Keap, the staff at SimpleGrowth undergoes continual training and testing that allows us to create, update and support automations for our clients.

Service Autopilot

Service Autopilot
Certified Advisor

Service Autopilot provides software that helps businesses build automations designed to get organized, delegate tasks, and streamline operations.

As a Certified Advisor of Service Autopilot, the staff at SimpleGrowth undergoes continual training that allows us to create, update and support automations for our clients.

Agency Partner

Enables two-way, interactive conversations that guide product selection and enable customers to make purchases all within Facebook Messenger.

As an Agency Partner of ManyChat, the staff at SimpleGrowth can enable a Messenger bot to automatically respond to customer inquiries and estimation requests.