Video Transcript
0:00
here wanted to do a special Facebook
0:01
live this morning you may have seen the
0:03
announcements but uh brought our
0:05
on-demand simple estimate expert Josh on
0:09
here uh wanted to talk about the shifts
0:11
in buying habits and how consumers uh
0:14
Demand on online and on-demand shopping
0:18
um like they have uh basically from the
0:20
study that post covered shifts so uh
0:23
Josh if people haven’t heard about you
0:24
or uh haven’t seen you before if you
0:26
want to give a quick intro and we’ll
0:27
dive in but I’m really interested to see
0:29
what you’re seeing working me to knee
0:32
with a lot of lawn care and landscape
0:34
companies right now and what they’re
0:35
seeing in their office as far as sales
0:37
stats definitely yeah so my name is Josh
0:40
I owned a lawn care business up in
0:41
Michigan full service about eight years
0:43
sold about a year and a half ago jumped
0:45
on board with simple growth now I’m
0:47
heading up simple estimate it was
0:48
actually a simple growth client before I
0:51
sold
0:52
um so basically what I kind of start
0:53
telling people is with like you
0:55
mentioned the the buying shift that’s
0:56
happened since covet and just continues
0:58
to keep scaling and growing towards
1:00
getting work to be in more of an
1:02
on-demand search that people have I
1:05
phrase it to people this way if you were
1:07
to go to Amazon and if you saw let’s
1:08
just say a pair of shoes and if it there
1:11
was a button that says hey click here to
1:13
get more info we’ll give you a date you
1:15
can expect the shoes to be delivered how
1:17
much they are
1:19
to where Amazon wouldn’t be where they
1:21
are today you know are the whole thing
1:22
of Amazon has to go on there buy what
1:24
you’re looking for and then have it
1:25
delivered right to where in the green
1:27
industry we’re still stuck with hey fill
1:29
out this form
1:30
within one to two days we’ll get back to
1:32
you with a price for what service you’re
1:35
looking for this seems absolutely insane
1:37
the technology is out there it just
1:39
until now hasn’t really made it to the
1:40
green industry yet
1:42
yeah I couldn’t agree with you more and
1:43
so that’s one of the things that we’re
1:44
seeing obviously is a major shift and
1:46
the companies are winning are creating
1:48
the ability uh for the client to
1:49
basically gather choose their own
1:51
adventure so maybe they do want them to
1:53
come out and actually do an in-person
1:54
estimate but I’d say 95 of these clients
1:57
uh potential clients and leads are
1:59
looking to actually just check that
2:00
checkbox on their to-do list and get
2:02
that done and as we’re looking at this
2:04
there’s a lot of different ways that
2:05
we’re seeing uh to actually do this so
2:08
we’ve done a couple case studies on how
2:10
to actually use on-demand buying inside
2:12
your business uh the first of which is
2:14
literally having a widget on your
2:16
website where somebody can go in and
2:17
actually type their address the
2:19
satellite imagery comes up and they can
2:21
literally color the service area with
2:23
the finger or mouse off the laundry the
2:25
driveway area uh for a pavement ceiling
2:28
or snow removal um and it’s going to be
2:30
an online checkout where we can grab a
2:32
PCI Compliant credit card form depending
2:34
on the software connects with and
2:35
actually get that into the software uh
2:37
the second thing Josh that we’re seeing
2:38
is really going through estimate
2:40
estimate upsells basically so like
2:42
simple growth we’ve send out these
2:44
upsells on on a basically timed out uh
2:47
area throughout the year uh in the email
2:50
there’s a button traditionally to
2:52
request an estimate what we’ve seen now
2:53
is being able to supplement that button
2:55
to actually click the button and pull up
2:57
a live on-demand estimate for your
2:59
clients and uh really the time savings
3:02
here is is amazing for the actual
3:04
business owner and the client but with a
3:06
simple growth upsell we’re seeing an
3:08
average of 60 to 80 estimate requests in
3:10
the first 24 to 48 hours so a lot of
3:12
business owners will literally call us
3:14
and say hey we just don’t even have time
3:15
to do all these requests uh why don’t
3:17
you shut off the last uh basically reach
3:21
out but now we have the ability for them
3:23
to actually go in and click and get a
3:24
live estimate close and update their
3:26
card on file that’s required now the
3:28
third and final way Josh that we’ve done
3:30
and seeing this we’ve done some case
3:32
studies with a gentleman uh Tyler Grimes
3:34
at Integrity sealing uh based on the
3:36
ceiling
3:37
um area there but Tyler went in and sent
3:40
pulled out about three different
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versions of these flyers here and you
3:44
can see the QR code over here maybe over
3:47
here where people can click and actually
3:49
get a live estimate but Tyler had a
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total of three of these all different
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copies that went out
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um and we used a product called send Jim
3:57
to do that and with the send Jim
3:59
integration we’re able to go in and
4:02
highlight an exact neighborhood and with
4:04
that neighborhood we did a total of
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three mailings uh drops and these were
4:08
probably the most expensive drops you
4:09
could do but we wanted to see how they
4:12
converted
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um and the rough numbers not including
4:15
the estimating software is
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um he had about an eight percent return
4:20
on a cold mailing had never talked to
4:22
him and he closed those estimates at 57
4:25
uh so with some rough math his client
4:28
acquisition costs would it cost him to
4:30
actually acquire a a new client through
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that mailing was about thirty dollars so
4:36
I don’t know about you Josh but we were
4:38
we were running 125 to 150 for a client
4:40
acquisition model uh to be able to go
4:42
out and Target the exact neighborhood
4:44
that we’re already in the or the
4:45
adjoining neighborhoods to build route
4:47
density and have an on-demand system
4:50
where they could go in just in Tyler’s
4:51
here hit this QR code and literally uh
4:55
get live pricing and sign up and get a
4:57
credit card on file so they’re ready to
4:58
go
4:59
um has been a massive win
5:01
um and I know you’ve got a couple other
5:03
things you want to break into but I want
5:04
to put some other some interesting
5:05
things that have shifted in the market
5:07
as I’m sitting here and I wasn’t
5:08
planning on talking about this but
5:09
Tyler’s allowed us to be uh use them as
5:12
a case study
5:14
um so I don’t know if you remember these
5:15
guys here Josh but these are might be
5:17
dating myself these These are right out
5:18
of Valpak I remember so what you got is
5:22
basically an envelope about 15 to 20
5:25
different advertisers and I’m competing
5:27
uh so Tyler went in and tried Valpak and
5:29
at the honest I’m like I I don’t know if
5:31
that’s really going to work we didn’t
5:32
have much success with it
5:34
um but believe it or not I was talking
5:35
to Jonas Olson yesterday we’re on the
5:37
pest control millionaire podcast and
5:39
Jonas has actually seen the same
5:40
Resurgence of Valpak working but what
5:44
we’ve done with Tyler here is we’ve gone
5:45
in and added this QR code and to track
5:48
it to get you guys the stats we’ve had
5:49
two separate QR codes one for the
5:51
mailing I just told you it would send
5:53
Jim and one for
5:55
um the one in Valpak
5:56
and believe it or not the Valpak worked
5:59
just as good within a few percent as the
6:01
direct mail we did through senjin so if
6:04
you’re looking at ways to really push
6:05
that gas pedal going into the fall
6:08
season we’re making those bottom line
6:10
profits for a very small investment we
6:12
can go out and literally put this on our
6:14
website so it’s not eating up our
6:16
bandwidth instant estimates we can go
6:18
out and use a product like send Jim and
6:21
if you’re interested simple estimate has
6:23
a separate package
6:25
um that cost you nothing on Sim send Jim
6:27
where we have pre-templeted uh postcards
6:29
you can actually use they’re ready to go
6:31
for you and then in addition you can use
6:34
the on-demand buying on your upsells
6:36
when we click a button it pulls it up
6:38
and then the third and basically fourth
6:40
version would be going out and doing
6:42
some of these direct mailings as well so
6:45
Josh I know it was a lot but I want to
6:47
give people a quick overview of kind of
6:48
what this is all about because
6:51
um some of this is really not new it’s
6:52
just adding the ability to click with
6:54
your phone through a QR code or hit the
6:56
website and literally be able to buy on
6:58
demand and capture a credit card
6:59
yeah absolutely a lot of people I think
7:01
you know as a you know business owner
7:03
it’s like you think if you’re making
7:04
something more convenient for your
7:05
client it’s more of a strain on you it’s
7:07
more of a headache for the office which
7:09
it completely is the exact opposite it’s
7:11
more conveniently oh in Tyler’s case
7:13
with him closing 57 that is zero
7:15
interaction with his office staff so his
7:17
office staff can be focused on you know
7:19
higher tax items like you know Finding
7:21
good people that’s still an issue going
7:23
on you know kind of setting the division
7:24
for the company and really just driving
7:26
all the higher level task items that
7:28
need to be done
7:30
um you know another thing is you know
7:31
timing as far as like the timing of when
7:33
people are requesting these estimates
7:34
most of them are after hours when
7:36
they’re closed you know time there’s a
7:39
research shows that purchases online and
7:42
you know it’s a service estimate
7:43
requests they’re mostly follow people’s
7:46
timing in their General life right eight
7:48
nine o’clock at night they get the kids
7:49
down in bed finally you know Mom and Dad
7:51
have a couple minutes to chill out like
7:53
you said earlier they’re trying to check
7:54
items off their to-do list so if you’re
7:56
on the clock yeah right you’re doing
7:58
something right I’m struggling 9 9 30.
8:00
so
8:01
that’s for another that’s another topic
8:04
but you know it’s like if you can be
8:07
open 24 7 like Amazon is that’s what’s
8:09
going to change and set you apart from
8:11
your from your um competitors if I were
8:13
to go onto a website knowing what I know
8:15
and if there’s a website a that says hey
8:18
fill out this estimate request form or a
8:21
website B that says hey we can give you
8:22
a price right now and you can sign up I
8:24
would pick website Beach where I can
8:25
check that off my to-do list there’s
8:27
another study that research showed that
8:29
they’ll actually pay 70 of consumers
8:31
will pay more just based on convenience
8:34
so just being able to sign up when
8:36
they’re ready and actively looking to
8:38
sign up they’re willing to pay more so
8:39
it’s a win-win for convenience and also
8:42
for your bottom line
8:44
yeah I couldn’t agree more so that’s
8:46
what we’re seeing a lot with this
8:47
on-demand on-demand buying so
8:50
um really the idea here is that we need
8:52
to be able to go out in your service
8:54
business particularly lawn care business
8:55
right now uh as we’re ramping up for
8:57
snow removal or the continued season in
8:59
the southern markets uh the companies
9:02
that are winning are actually going in
9:03
and doing this so uh if you’re
9:06
unfamiliar uh simple growth is actually
9:08
uh purchasing existing software company
9:10
uh We’ve rebranded it it’s called Simple
9:12
estimate we’ve actually gone out and
9:14
invested about five and a half six
9:15
months uh refining the system and and
9:18
really getting the system to where it
9:20
can grow and scale and support its users
9:24
so a simple estimate it’s simple
9:26
estimatesystems.com with an S if you if
9:28
you want to look at more and actually
9:29
demo this uh but the idea is this this
9:32
was a missing piece in my business and
9:34
as the technology shipped we started
9:35
working with on-demand Bots the
9:38
technology with the AI was not there yet
9:40
so we actually went in
9:42
and bought a software platform called
9:44
Simple estimate now where we can
9:46
actually help business owners of lawn
9:48
care and snow removal payment services
9:49
drive off a satellite image uh we also
9:52
have invested heavily in AI artificial
9:54
intelligence
9:56
um and that shift is just starting to
9:57
come there’s the speed with some of the
9:59
AI especially in some of the existing
10:01
platforms it’s just not there but we are
10:03
investing in that we’re thinking the
10:04
next 10 to 14 weeks uh the AI itself
10:07
actually should be seasoned up for the
10:09
machine learning to give very
10:10
predictable estimates with a quick
10:12
fashion so we are as we’re looking at
10:15
simple estimate simple growth we’re
10:16
always looking for that next shift in
10:18
technology the next shift in buying
10:20
habits that was part of the reason why
10:21
Josh said hey Mike we really need to hop
10:23
on and kind of do some quick education
10:25
here kind of make people aware of this
10:26
because if you’re seeing some of your
10:29
sales flatliner if you’re seeing the
10:32
ability to get out in an estimate if
10:33
you’re doing it manually within you know
10:35
one business day or less that’s good but
10:37
people are demanding it a lot sooner
10:40
um an Amazon doordash Netflix X goes on
10:43
and on those Services right now are not
10:45
helping the service industry because
10:46
they need the service industry my
10:48
opinion Josh we need to adapt to that
10:50
on-demand buying habits so if you’re
10:52
interested in kind of seeing what this
10:54
looks like uh want to demo itself with
10:56
some of your actual clients uh feel free
10:58
to book a call with us at scecal.com
11:01
where Josh or one of the simple estimate
11:03
team members would actually join you the
11:06
cool thing is everybody on the simple
11:07
estimate team and most of the people on
11:09
the simple growth team have actually
11:11
owned Lawn Care businesses or still do
11:13
multi-seven figures or at least Beyond
11:15
seven figures we understand how things
11:17
have to work inside your lawn care
11:19
business or pavement services
11:21
and this is just really The Next Step as
11:25
we brought to you with simple growth on
11:26
the umbrella automations five or six
11:28
years ago that was kind of the bleeding
11:30
edge that we had experienced in my
11:31
company eight or nine years ago uh as
11:34
we’re continuing to go to bring these
11:35
products to help business owners take
11:36
their life back for the business and buy
11:38
that time back and have predictable
11:40
profits uh this is just the X Evolution
11:42
that we’re starting to bring to the lawn
11:44
care industry Josh so I don’t know if
11:45
you have any uh reflection on that but I
11:48
just kind of want to put some context to
11:49
that because this is really
11:51
um our passion is to help business
11:53
owners and to time management and create
11:55
that work-life balance and if you’re out
11:56
there doing these estimates and you’re
11:58
working all day and then instead of
11:59
going home with the family you’re going
12:00
to go out and do five or six or ten
12:02
estimates at night that’s tough but I
12:04
mean in Tyler’s situation he’s still on
12:06
the truck most the time so Tyler needed
12:08
a solution where how can I actually work
12:10
with the guys and manage the trucks in
12:12
the field but still have these estimates
12:13
getting done
12:15
um so I think it was last month he had
12:17
50 50 sales alone with credit card on
12:19
file that literally just had happened
12:22
automatically while he was out in the
12:23
truck managing or helping the guys in
12:25
the field so really it’s not just a a
12:28
large 750 to a million dollar Beyond
12:30
company you could be a two 250 000 maybe
12:33
even a little less if you have a website
12:35
for social media or door hangers that’s
12:37
driving traffic or even on the side of
12:39
your truck or trailer with a QR code
12:40
this is going to be a two of the time
12:42
buys time back and literally allows a
12:45
company 100 to 200 or 300 000 to compete
12:48
with the companies that are running
12:49
marketing budgets and advertising
12:51
um you know a five six million dollar
12:53
company because the the technology the
12:55
on-demand shift right now is literally
12:58
leveling the field for the smaller
12:59
companies allowing them to scale a lot
13:01
quicker than they normally would yeah
13:03
absolutely and the only thing I would
13:05
add to that with the Amazon part is
13:06
Amazon has already leaked into so many
13:08
different markets and different
13:10
um offerings you know they’ve got
13:11
pharmacies now it’s just all the
13:13
different things if we don’t take
13:15
advantage of the technology that’s out
13:16
there now Amazon will they’re always
13:19
looking to expand into different markets
13:21
of different verticals
13:22
um so it’s this is our chance to have a
13:24
little piece of that pie so we can kind
13:25
of you know possibly keep Amazon from
13:27
kind of coming in and taking you know
13:29
like what Uber did to the taxis right
13:30
and Josh I I hate to burst your bubble
13:34
but honestly this was not scripted
13:36
beforehand uh believe it or not in some
13:38
markets we’re actually seeing right now
13:40
Amazon home services so you can actually
13:42
go in in some markets uh actually buy
13:45
Lawn Care on demand from Amazon so if
13:48
you want to compete with the players
13:51
um and uh different National franchises
13:54
with fertilization and weed control the
13:56
the big players are already starting to
13:58
adopt this in some markets now uh one of
14:00
the big fertilizing companies that we’re
14:02
all aware of
14:04
uh does a lot of estimates in person but
14:06
like in my market and a few of the other
14:07
markets are actually doing on-demand uh
14:10
estimating just like we’re talking about
14:11
here with AI and color features uh
14:13
Amazon Home Services same exact thing
14:16
they’re starting to adopt some on-demand
14:17
buying as well
14:19
um and not just capturing the lead and
14:21
creating an estimated certified vendors
14:22
in these areas so uh the shift has
14:24
already happening Josh and I’m glad you
14:25
talked about that
14:27
um the taxi cab drivers so I mean when
14:30
you went to a taxi driver you know 10
14:31
years ago and say hey this this little
14:33
phone here is going to put you out of
14:34
business
14:35
um they thought you were nuts uh but I
14:37
tell you what it it has shifted so
14:40
um I think that if your own home home
14:42
service business especially Lawn Care
14:43
fertilization weed control for pavement
14:45
Services uh and snow removal this it’s
14:48
not if it’s when this shift’s gonna
14:51
happen on a wholesale basis so you have
14:53
the ability to be first to Market and
14:54
actually dominate your Market
14:56
um if this is something you’re doing
14:57
whether you do it with simple estimate
14:58
you do it yourself you do it with
14:59
somebody else yourself or somebody else
15:02
um this in my opinion is the next gift
15:04
that’s already starting to happen so we
15:05
really wanted to come on and just really
15:07
talk about how to be the early adopter
15:09
in your market and offer on-demand uh
15:12
shopping and Josh I know you’ve talked
15:14
to a lot of people
15:16
uh that have been utilizing simple
15:18
estimates signing up
15:19
um but one of the things that we’re
15:20
seeing is a lot of the consumers uh like
15:23
the ability to emotionally color in the
15:25
service area now we’re investing in the
15:27
AI we’re going to be releasing that in
15:29
the fall uh once we’re comfortable with
15:30
the speed with it but really a lot of
15:33
folks right now haven’t psychologically
15:35
shifted to the AI automated measuring
15:38
they like the confidence of coloring the
15:41
service area because they know their
15:42
property and they trust it um so Josh if
15:44
I don’t know if you want to speak to
15:45
that but I know you’ve been seeing a lot
15:46
of that with the college you’ve been
15:47
having
15:48
yeah absolutely it does it’s kind of
15:50
that psychological aspect to where it’s
15:52
like hey you know I I have that
15:54
experience it’s more of an experience
15:55
setup for them to where I colored in my
15:57
own property I got to see the square
15:59
footage that I colored in as it was
16:00
coloring it in it’s not just hey I
16:02
pushed a button it popped something up
16:03
and then here’s your prices right it’s
16:05
like there’s that emotional connection
16:07
to them that hey I literally prepared my
16:09
own estimate for myself it sounds crazy
16:10
and Goofy but that’s what it is it’s
16:12
like there’s such a
16:13
people wanting to be in in like kind of
16:16
contact in connection with the
16:18
technology instead of just pushing a
16:20
button and something happening you
16:21
actually have a little bit of input from
16:23
them personally and that ties them even
16:25
emotionally to your company
16:27
and Josh I know we did we weren’t
16:28
planning on demo in this but I don’t
16:30
know if you’ve got on your other screen
16:31
if you pull it up and maybe we could pop
16:32
it in here but I think a lot of people
16:33
probably are thinking about what does
16:35
this actually look like what’s the
16:37
consumer experience
16:38
um good news is obviously if you’re
16:41
interested you can hit us up at
16:42
scecall.com and do a live demo with Josh
16:44
you can put in some of your properties
16:45
see what it looks like how it operates
16:47
uh if you’re going to be out and about
16:48
uh in October landscape Summit sponsored
16:51
by Mike Andes uh the simple growth and
16:53
simple estimate team will be there I’ll
16:55
be actually giving uh two keynote talks
16:57
uh regarding dominating your market and
17:00
the five stages of automating your
17:01
business uh Josh and the team from
17:03
simple estimate will be there in a
17:05
separate Booth literally with a couple
17:06
giant TVs where you can actually see and
17:08
interact with this live if you’re going
17:10
to be in Dallas Texas in November we’re
17:13
also going to be at saa’s conference
17:15
serve Edge as well uh with the booth for
17:18
simple estimates you can actually go and
17:20
experience this live see what it looks
17:21
like but I’m telling you this is the
17:23
shift that I experienced with my lawn
17:26
care company with automations uh we
17:28
literally went in and dominated
17:30
neighborhoods and markets
17:31
um and the competition had no idea what
17:33
we were doing
17:34
um this is going to be the next shift so
17:36
uh if you’re if you’re worried about
17:39
um low ballers and people going out and
17:41
quoting and undercutting you uh like
17:43
Josh said the statistics and the studies
17:45
are showing right now that people are
17:47
going to buy uh more expensive Services
17:49
uh if they know like and trust you and
17:51
they can do it on their time and that’s
17:53
what we’re talking about here the
17:55
ability to give the consumer to buy on
17:57
their time when they’re ready and not
17:59
when it’s convenient for you as the
18:01
business seller so uh Josh gate a great
18:03
analogy but the other analogy that we
18:04
look at is like literally going into a
18:06
big box store like Best Buy and you’re
18:07
buying a big large screen TV around the
18:10
holiday season it’s cash in hand ready
18:11
to buy it and you go to buy it
18:13
and no one’s at the register there’s a
18:15
clipboard and it literally says put your
18:16
name your address your email and we’ll
18:18
call you back when we’re ready to sell
18:19
you the TV Auto about you Josh but I’m
18:21
going on my phone I’m hitting Amazon and
18:23
probably getting next day delivery for
18:25
that TV and probably getting to the same
18:26
price or better oh yeah the idea is that
18:29
that if you don’t have the ability for
18:31
someone to at least choose the option of
18:33
on-demand buying uh you’re literally
18:35
going to tell them to keep going down
18:36
the list in Google or Facebook to find
18:38
your competitor so Josh I know I kind of
18:40
put you on the spot there I don’t know
18:41
if you can share your screen off to the
18:43
left there’s a little screen share yeah
18:46
I can pull this up
18:50
foreign
19:01
and I’m gonna pop off and uh pull this
19:05
up so people can see this a little
19:06
bigger on the bigger part okay cool let
19:08
me know we’re good
19:15
all right we’re good A little Facebook
19:18
magic I got got us on the bottom I got
19:20
this on top
19:21
um I don’t think we’re going to be able
19:23
to ever to replicate this again but if
19:24
you’re watching you’re wondering what on
19:26
demand buying actually looks like uh
19:28
this would be a widget that would
19:30
actually be put on your website and this
19:32
is how we’re attacking on-demand buying
19:34
like your Amazon your Netflix your
19:36
doordash your Uber
19:38
um
19:38
and people are willing to pay a higher
19:40
price that they can do it on their terms
19:42
and check it off the check box so Josh
19:44
uh you’re the one who’s been kind of
19:46
running the show over here on this I’m
19:47
going to let you take the wheel and kind
19:48
of explain what’s going on here sounds
19:50
good all right so basically like Mike
19:51
said this gets installed on your website
19:53
this form here the form look is going to
19:56
be an HTML code that gets it right
19:58
installed directly on your website they
20:00
go through and to their address first
20:02
name last name all their contact info if
20:05
they want to if you want to display a
20:07
price that’s higher for gated Properties
20:08
or even just pre-qualify them I know in
20:11
my lawn care company I had to have a
20:12
gate that was at least 36 inches to get
20:14
in the backyard
20:15
um So based on their answers they say
20:16
hey I don’t have a gate or I have a gate
20:18
that’s larger than 36 inches we can show
20:21
different pricing for that if you guys
20:22
charge a higher price or gated property
20:25
so basically they’ll just go through
20:26
click continue after they enter their
20:28
information
20:29
we’ll show them a quick little demo on
20:30
what we want them to do just to clarify
20:32
what what we’re looking for them to do
20:33
color in the grass area and then save it
20:35
I will go through and it’ll actually
20:36
just start whether on desktop or mobile
20:39
and just do this a little haphazardly to
20:41
kind of
20:42
speed it up a bit but as I’m coloring
20:44
this in you can see the top right corner
20:46
is actually updating the square footage
20:49
that I’m measuring as I’m measuring it
20:52
so once this is that emotional tie with
20:56
the um client psychologically that
20:59
they’re like hey I actually helped
21:00
prepared part of my estimate
21:02
um we’re looking at about 3 264 square
21:04
feet right here they’ll go ahead and
21:06
click save or see estimate we actually
21:07
take a screenshot of this measurement
21:09
that was made and I’ll show you towards
21:11
the end of it where that comes back into
21:12
play to where you can verify the
21:14
measurement because a lot of people they
21:15
might just want the front yard service
21:17
if you’re a Fert company they might just
21:19
want the front yard they might not be
21:20
really concerned with the bag they just
21:22
want that front curb appeal from here
21:24
we’ll show them Services these are the
21:26
the basic services that people are
21:28
selling with it it’s the ones that
21:30
people are Googling most often right so
21:32
if somebody’s saying lawn mowing near me
21:34
fertilizing near me that’s what we want
21:36
to meet them where they’re at what
21:38
they’re looking for is what we want to
21:40
provide to them we can offer weekly or
21:42
bi-weekly services to where they can
21:44
only add one or the other to the cart
21:47
um any aeration overseeding Fert if you
21:49
guys have two three different packages
21:50
like a good better best we can
21:52
accommodate that show the seasonal
21:54
pricing or the the per app pricing
21:56
cleanups I know I did my cleanups were
21:59
priced out hourly with a minimum we can
22:01
accommodate hourly a rate Matrix price
22:03
or like a fixed rate
22:05
irrigation winterization and you know
22:07
startups we can also accommodate that
22:09
based on either the number of zones or
22:11
even the square footage we’ve helped
22:13
people derive pricing for number of
22:15
zones based off of the turf square
22:17
footage also once they go through and
22:19
click checkout
22:20
we’re going to take them to their
22:22
shopping cart show them what they’ve
22:23
added to the cart the billing terms the
22:26
if you’re using service autopilot it’s
22:28
completely integrated so they can come
22:30
through and use that secure Clear Credit
22:31
Card Capture form they go through they
22:34
update their credit card review the
22:36
terms and conditions all of this stuff
22:38
is customizable this is just a chunk
22:40
from what I had in my company of my
22:42
terms and conditions
22:43
um they go through the click order
22:46
it’s just going to show them an order
22:48
complement uh completion page it’ll show
22:50
them basically their confirmation number
22:51
and then when you get an order we will
22:55
actually send you an email that says hey
22:57
I really just went through and ordered
22:59
here’s my contact info
23:01
here’s that screenshot of the
23:02
measurement that was made that I
23:03
mentioned before along with the actual
23:06
square footage measurement and the
23:08
services that I purchased them for so no
23:10
matter what CRM you’re using if you’re
23:12
even using a CRM we have people that are
23:13
using this Standalone with no CRM and
23:16
people who are using service autopilot
23:18
job or you know a copilot is going to be
23:20
the next one
23:21
um even yard books you know people are
23:23
using this with the workflow can go from
23:25
here into any CRM obviously we fully
23:28
integrate with service autopilot but
23:30
your workflow would literally be to any
23:32
CRM is to have this email up on one
23:36
screen your CRM and the other and
23:37
literally copy and paste this info over
23:39
we have a little bit more detailed
23:42
um integration with service autopilot
23:44
obviously all of this info would already
23:46
be entered into essay as well as the the
23:49
purchase services that were purchased
23:52
with the prices
23:53
all of this stuff is completely pushed
23:54
into essay
23:56
um so that’s that’s pretty much the uh
23:58
the quick little rundown hope I didn’t
24:00
go too fast but I know uh people
24:01
watching has probably got other stuff to
24:03
do and listen to me blab on so no Josh
24:05
that was awesome so uh if you’re
24:07
interested in checking out more about
24:08
simple estimate on demand buying the new
24:10
shift and buying habits how to out learn
24:12
and how to adopt your your competition
24:14
uh hit us up at simplegrossystems.com or
24:17
if you want to book a free demo with
24:19
Josh or somebody on the simple estimate
24:21
team uh s g e call.com SGA call.com uh
24:27
and if you mention this live Facebook
24:28
live we will get you in for a free
24:31
concierge service uh to set you up
24:34
normally 597
24:36
um but if you mention this Facebook live
24:37
we’ll get you in uh and wave the 597
24:39
one-on-one setup fee where you can sit
24:41
knee to knee with one of our experts to
24:43
get your services matrices set in and go
24:46
live call so Josh thanks again brother
24:48
appreciate it SCE call.com and look
24:50
forward to talking to you guys and
24:52
explain the next shift in buying habits